B2B Printing
A business uses Promotional Printing to build awareness, create interest, and call attention to its offerings. Examples of promotional printing include tradeshow displays, advertising specialties, eraseable memo boards, direct mail postcards, brochures, flyers, magnets, door hangers, etc. Because promotional printing is a proven method for getting attention and generating action from prospective and current customers, most businesses and organizations use promotional printing to help them grow and succeed. The main goal of a Promotional piece is to convey a message that sells, so full color is almost always used to increase attention, interest, readership and retention. In addition to full-color printing, brochures and other popular promotional pieces are often enhanced with the use of gloss or textured coatings, or with creative embellishments such as embossing or foil-stamping.
- Brochures & Folders
- Direct Mail
- Window/Storefront Decals
- Tradeshow Booth Assets
- Signage
- Business Cards
- Letterhead
- Envelopes
- Notepads, Sticky Notes
- Calendars
Postcards
We all get full-color Postcards in our mailboxes frequently, which is a testament to their widespread use and success. In fact, promotional Postcards are one of the most cost-effective ways to get your marketing message to a targeted audience.
Whether used to introduce a new product or service, promote a special offer, or as part of an ongoing campaign, your colorful marketing message will virtually leap out from your prospects’ regular mail.
So, if you are looking for a proven way to reach prospective customers, encourage existing customers to buy more, or persuade former customers to deal with you again, a Postcard Campaign is by far the best direct-marketing value you will ever find.
The Flagship of Literature
Brochures are the flagships of promotional literature. A brochure must be of top quality since its job is to help promote a company or organization by showcasing its products, services and other offerings.
When making a purchase decision, a potential customer will compare the quality of your promotional literature to those of your competitors. So a brochure must employ design elements that project an image of high-quality and professionalism.
Unlike a simple flyer, a brochure contains multiple panels or pages of information. These panels or pages may be created by a variety of folds, or from multiple sheets bound together in booklet form. Whether folded or bound, brochures can be created in a variety of standard and custom sizes.
Cost-Effective Promotion
Banners are a popular way to promote businesses and events, as well as products, services, and any other messages you want to display in a large format. Useful for indoor or outdoor promotions, a colorful banner will provide maximum visual impact to all who pass by.
Banners are also very cost-effective. They’re ideal for grand openings, retail stores, restaurants, conferences, seminars, corporate lobbies, showrooms, and anywhere else you want your important messages on display.
Signs are used to convey important information to people so they can make appropriate decisions.
Because signs need to be easily seen, they are generally much larger than hand-held documents and are typically affixed to a support, such as a wall, post or other structure. Signs often contain text as well as images to convey information.
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